Spotify hikes its prices for millions of UK customers: Premium plans jump by up ... trends now
With more than 600 million users worldwide, Spotify is one of the biggest apps of them all.
But its users are now fuming, as the streaming giant has confirmed it's raising its prices for the second time in less than a year.
In the UK, all three of Spotify's Premium subscription tiers are going up in price by as much as 13 per cent.
The Individual plan goes from £10.99/month to £11.99/month, Duo goes from £14.99/month to £16.99/month, and Family is now a whopping £19.99/month, up from £17.99/month.
The price increase has sparked anger among many users, with some even threatening to cancel their subscriptions.
It is the default music streaming app for millions of people around the world. But Spotify risks angering its userbase by raising prices yet again
Spotify has continued to add new users and paid subscribers every year, even when it first increased prices in July 2023
Spotify is sending an email to customers telling them about the price increase, which will come into effect next month.
Spotify said it is increasing prices so it can keep bringing customers 'the best experience'.
'Starting on your billing date in May, your subscription price will change,' the email reads.
'You'll continue to get the benefits that you know and love today, like ad-free music listening and downloading to listen offline.'
Users took to X (formerly Twitter) to share their anger, with one asking the company 'are you completely mad?'
He continued: 'Finally a reason to leave for @AppleMusic! Been a Spotify member for years so this is such a shame!'
Another simply posted: 'Spotify going up, may cancel out of principal [sic].'
Yet another said: 'spotify is going up again? Didn't it literally increase in price less than a year ago?'
Pictured, email sent to a Premium Duo customer in the UK. Duo - which lets two people who live together stream from one account - goes from £14.99/month to £16.99/month
Users took to X (Twitter) to share their anger, with one asking the company 'are you completely mad?'
Another X user simply posted: 'Spotify going up, may cancel out of principal [sic]'