England's Nike away kit outsells home strip for the first time ever trends now
England's Nike away kit has outsold the home strip for the first time ever following fan's fury over the 'playful update' on the St George's Cross.
Many supporters were outraged when the kit designer revealed England's home kit had replaced the horizonal line on the traditional red cross with a navy blue, light blue and pink one.
The strip, which was launched ahead of Euro 2024 in Germany this summer, promised to 'celebrate football heroes of the past with a modern twist'.
Now, high street giant JD Sports has revealed that for the first time ever the England away kit is selling more than the home kit.
Regis Schulz, chief executive of JD Sports, told The Sun: 'It has only been two or three days of trading and so far it has been ok, but the one thing we are seeing is that the away shirt is selling better than the other one, when usually it would be the other way around.'
Politicians and supporters have slammed Nike for this year's Euro 2024 England home kit
This is Jude Bellingham playing for England in their away kit against Belgium at Wembley on Tuesday, when he scored a last-minute equaliser
Mr Shulz also said the company had not sold out of the shirt yet.
'It is early days. We have more shirts than normal, we had a bigger order so that might be why.'
The kits - which will also be worn by the Lionesses and England Para teams in 2024 - will cost fans £124.99 in adult sizes and £119.99 for kids.
Labour leader Sir Keir Starmer waded into the debate, saying: 'The flag's unifying, it doesn't need to change. We just need to be proud of it. So I think they should just
