Staff at south London pub referenced in Taylor Swift track scour old CCTV ... trends now
Staff at the south London pub which Taylor Swift named one of her new songs after have been trawling through old CCTV footage to figure out when the pop sensation may have visited.
The Black Dog pub in Vauxhall has hired extra security staff since becoming overrun by fans after it was referenced on Swift's new album The Tortured Poets Department.
They even have to turn customers away as the building has been reaching full capacity since the new album release, filled to the brim with her adoring fans.
A video posted to their TikTok page shows a member of staff looking through old security camera footage in a desperate bid to find out which one of her British ex-boyfriends Swift visited with - despite none of them recalling her visiting.
The caption reads: 'You work at The Black Dog (yes the actual pub Taylor name-dropped) and are trying desperately to figure out if it was Matty or Joe'.
Swift fans have already started visiting pubs apparently named in her new album
A video posted to their TikTok page shows a member of staff looking through old security camera footage in a desperate bid to find out which one of her British ex-boyfriends Swift visited with
A fan shows off her Taylor Swift t-shirt as she sit son a bench outside The Black Dog and enoys a pint
Fans have come from all over the world to have a pint at the pub in Vauxhall
Since the album was released fans were able to pinpoint the exact location of the song reference - a freehouse in Vauxhall
Taylor Swift decorations can be seen behind the bar in the pub including an image of Swift looking like a religious icon
Swift was in a relationship with actor Joe Alwyn from 2016 until April 2023 and started dating 1975 frontman Matty Healy a month later before the pair broke up in June.
In her song The Black Dog, fans speculate that Swift is singing about the pub being somewhere she frequented with one of her ex-boyfriends and how heartbroken she was to find out he had gone there without her after they split.
Now the company is soaking up all the benefits of its sudden Taylor-induced rise to fame.
In an interview with The Guardian Lily Bottomley, a manager for SC Soho, the small hospitality group that owns the Black Dog, said: 'We’ve been looking at past security footage [for Swift].We haven’t found anything but you never know.
'I’ve heard that whenever she visits places she puts a cap on, so we could have missed it. We’d love to have her back.'
The pub started flogging their branded glasses to fans desperate for a souvenir and announced yesterday that they will soon be launching a range of Swift inspired merchandise.
A look at all of the different mentions of areas in London in Swift's new album the Tortured Poets Department
Fans have taken to TikTok to film themselves visiting the pub in honour of the songstress
They have truly leaned into all the media attention, adding 'home to tortured poets' in its Instagram bio and making Instagram reels linked to the song and including quotes on signs outside.
But they are struggling to keep up with demand and have had to open bookings months in advance to deal with customers making a pilgrimage to the beerhouse according to The Times.
The pub has been overrun with booking requests for a table during Swift's Eras tour performances in London and are even considering introducing a bottomless brunch.
Fans have flocked to the pub to film themselves sipping on pints of beer and ordering from the Taylor- Swift-themed menu.
In the videos, which have gathered thousands of views, Taylor Swift lyrics and pictures of her can be seen decorating the interior of the listed building while customers gather on picnic benches outside.
Taylor Swift fans Jordan Ludwig (middle), 20, Kylee Ludwig (left), 20, and Katelyn Anziano (right), 20, outside the Black Dog
Connor Price, assistant manager at The Black Dog, poses for a picture inside
'Swifties' initially speculated that The Black Dog - Track 17 on the album - was a metaphor for depression
This is her first new album since the end of her six-year relationship with British actor Joe Alwyn and, while she doesn't mention Alwyn by name, speculation will be rife that tracks such as So Long, London are about him. Pictured together in 2019
Taylor Swift and Matty Healy seen leaving The Electric Lady studio in Manhattan on May 16, 2023
Twins Kylee and Jordan Ludwig and their friend Katelyn Anziano, all 20, visited the pub.
Kylee said: 'As soon as we heard the lyrics and realised it was a real place, we knew we just had to come here. I mean, we can now say we were in The Black Dog on the day of
