By Charlie Coë For Daily Mail Australia
Published: 22:59 GMT, 16 March 2019 | Updated: 22:59 GMT, 16 March 2019
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He is the muscular brother of Married At First Sight star Jessika Power whose piercing blue eyes wooed the nation on his sister's 'wedding day'.
But for all his charms they were reportedly not enough to get Rhyce Power, 29, past security at one of Sydney's most sought-after celebrity hotspots.
An onlooker claimed his heavily-tattooed appearance was frowned upon by bouncers last Saturday at the swanky Double Bay bar, Pelicano.
Rejected: For all his charms they were reportedly not enough to get MAFS 'hot brother' Rhyce Power (pictured), 29, past security at one of Sydney's most sought-after celebrity hotspots
'Security didn't like the look of his neck and arm tattoos and he didn't have anything to cover them up - so he got denied by security,' the source allegedly told The Daily Telegraph's Confidential on Sunday.
Rhyce had been on a night out at the time