Married At First Sight's Cameron Merchant allegedly 'dumped his long-term girlfriend a week before marrying' Jules Robinson last year.
Friends of Manly-based Tina Ciccio have claimed on Facebook that the star broke her heart near the start of September before his wedding to Jules on September 20.
It is alleged that Cameron, 34, was approached by MAFS producers to take part in the controversial social experiment in August, and then split up with Tina before being fast-tracked onto the show.
Married At First Sight shock bombshell: Fan favourite Cameron Merchant allegedly 'dumped his long-term girlfriend Tina Ciccio, right, just one week before his wedding' to Jules Robinson
Tina, 30, who was overseas when Cameron was scouted in August, is said to have only found out he left her to go on the show, when he was featured in the adverts for the Channel Nine reality series.
One of Tina's friends wrote on Facebook: '[Cameron] never told her why they broke up, she only found out when they started putting his ugly mug all through the magazines in prep for the show.'
Another friend added: 'It was heartbreaking for a friend of mine who found out (he dumped her for MAFS) a fortnight before the show went to air.'
On Thursday, Now To Love also made similar allegations that Cameron 'ended his relationship' in order to appear on the show.
Scandal: Friends of Cam's former flame have claimed on social media that the fan favourite, 34, broke up with Tina, 30, at the start of September before his wedding on September 20, after he was approached by MAFS producers in August to appear on the show
Interestingly, Cameron had 'liked' many of Tina's uploads during her trip New York in August - but stopped interacting with her when MAFS started