By Joshua Fox For Daily Mail Australia
Published: 21:51 GMT, 20 November 2019 | Updated: 22:12 GMT, 20 November 2019
Married At First Sight's Martha Kalifatidis and Big Brother's Skye Wheatley are using their Instagram fame to raise money for the victims of recent bushfires.
Last week, Martha, 31, created a second account specifically to sell her designer clothes to fans, while sharing very flirty pictures in order to attract buyers.
'All money raised is going to charity for the victims of bushfires. Bid in the comments,' Martha wrote in the description of Martha's Kloset.
Good cause! Married At First Sight's Martha Kalifatidis (left) and Big Brother's Skye Wheatley (right) have turned to their huge Instagram followings to raise money for bushfire victims
In just three days days, Martha, who has a 293,000 followers on the platform, has raised a staggering $720 on three pieces of clothing.
The items Martha has sold so far include two Revolve dresses for $160 and $200 and a Bec & Bridge number for $360, with more items to be listed soon.
Similarly, Skye Wheatley, who has 611,000 followers, has donated proceeds from her Instagram filter app, Presets by Skye and Freja, to victims