Joaquin Phoenix TIES himself to Tower Bridge and urges Brits to 'go vegan' ...

Joaquin Phoenix took to the streets of London in a bid to urge Londoners to embrace a vegan lifestyle as he protested on behalf of animal rights on Sunday.

The 45-year-old screen star, who just hours later would scooped the coveted Leading Actor trophy at the EE British Academy Film Awards, also tied himself to the city landmark Tower Bridge as he joined forces with activist group Animal Equality.

Showing his commitment to the cause, the actor joined fellow protesters as they unfurled a huge 390 square-foot banner over the bridge, which read: 'Factory farming is destroying our planet. Go vegan.'

Protest: Joaquin Phoenix tied himself to London's landmark Tower Bridge on Sunday, as he joined animal rights activists on the streets of the English capital

Protest: Joaquin Phoenix tied himself to London's landmark Tower Bridge on Sunday, as he joined animal rights activists on the streets of the English capital

Further sharing his views on the matter, he said: 'I think we have a personal responsibility to take action right now and one way that we can mitigate climate change is by adjusting our consumption and by going plant-based.

'I feel sometimes like it s not being talked about enough. So I'm just encouraging people to learn more about eating plant-based and to make a difference to make whatever personal impact they can on the climate emergency.'

To further drive the message home, Joaquin joined the activists in holding placards, which showed the impacts of animal agriculture on the environment and climate.

Speaking out: Hours before attending the BAFTAs, the star joined Animal Equality in protest

Speaking out: Hours before attending the BAFTAs, the star joined Animal Equality in protest

Vegan: The star also urged Londoners to go vegan as he took part in the public demonstration

Vegan: The star also urged Londoners to go vegan as he took part in the public demonstration

Message: The group unfurled a huge 390 square-foot banner by the bridge, which read: 'Factory farming is destroying our planet. Go vegan'

Message: The group unfurled a huge 390 square-foot banner by the bridge, which read: 'Factory farming is destroying our planet. Go vegan'

Placards: To further drive the message home, Joaquin joined the activists in holding placards, which showed the impacts of animal agriculture on the environment and climate

Placards: To further drive the message home, Joaquin joined the activists in holding placards, which showed the impacts of animal agriculture on the environment and climate

The star, who has been a vegan since the age of three, also mingled with the locals, handing out leaflets and speaking with passersby about the plant-based diet.

Within hours, he switched out of his black hoodie to throw on a tuxedo for the BAFTAs, where he condemned 'systemic racism' as he accepted his trophy for his widely lauded efforts in Joker. 

Appearing downcast as he took to the stage at London's Royal Albert Hall, the star said: 'I feel very honoured and privileged to be here tonight. BAFTAs have always been very supportive of my career and I'm deeply appreciative.

Lifelong commitment: The Hollywood screen star has been a vegan since the age of three

Lifelong commitment: The screen star has been a vegan since the age of three

Now: Joaquin said, 'We have a personal responsibility to take action right now and one way that we can mitigate climate change is by adjusting our consumption and by going plant-based'

Now: Joaquin said, 'We have a personal responsibility to take action right now and one way that we can mitigate climate change is by adjusting our consumption and by going plant-based'

Conversations: Sharing his reasons for stepping out for the demonstration, the star explained, 'I feel sometimes like it s not being talked about enough'

Conversations: Sharing his reasons for stepping out for the demonstration, the star explained, 'I feel sometimes like it s not being talked about enough'

Climate: He added, 'I'm just encouraging people to learn more about eating plant-based and to make a difference to make whatever personal impact they can on the climate emergency'

Climate: He added, 'I'm just encouraging people to learn more about eating

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