By Emma Powell Showbusiness Correspondent For The Daily Mail
Published: 22:00 GMT, 21 February 2020 | Updated: 22:00 GMT, 21 February 2020
He is almost as renowned for his mop of spiky blond hair as he is for his raspy singing voice.
And Sir Rod Stewart certainly makes an effort to maintain his locks, spending up to £6,000 a year on his famous mane.
The Da Ya Think I’m Sexy singer, 75, spent three hours having his hair done – only to emerge looking virtually the same.
Arriving at 1.20pm, Rod Stewart enters salon in sunglasses and emerges at 4.10pm with slightly blonder hair. It was previously reported that Sir Rod pays £340 a time to get a trim and a re-bleach every few weeks
Penny Lancaster appeared to give up on his lengthy pampering session, and decided to go shopping, spending nearly an hour inside an Apple store
He arrived in a chauffeur-driven car at the Steven Carey salon in Mayfair, central London, with his wife