Maura Higgins has reportedly become a millionaire after securing a huge money deal with Ann Summers.
It has been claimed that Maura has earned £500,000 from both Boohoo and Ann Summers for her collections with the companies.
Ka-ching! Maura Higgins has reportedly become a millionaire after securing a huge money deal with Ann Summers (pictured modelling her latest bikini collection)
The former grid girl has also reportedly bagged £250k from Bellamianta and £150k from her stint on Dancing On Ice in January
A source told The Sun: 'Maura will be lapping up the fact Love Island is cancelled this summer.
'Given the winter series failed to produce any real stars, she can continue to secure the most lucrative brand deals.
'She’s a canny operator and knows she has a shelf-life, but Maura is definitely maximising her current popularity.'
MailOnline has contacted a representative for Maura and Ann Summers for comment.
It comes after Maura showed off her new Ann Summers swimwear collection to Instagram on Wednesday.
The Irish Beauty, 29, set pulses racing as she displayed her toned figure in an 'Itsy Bitsy' purple bikini.
Sizzling: It has been claimed that Maura has earned £500,000 from both Boohoo and Ann Summers for her collections with the companies
Maura styled her brunette locks into a wet slicked back look, she added a slick of glamorous make-up and oversized silver hooped earrings.
She penned alongside the photo: 'This little "Itsy Bitsy" purple Beauty from my @annsummers collection has just landed online.'
Posting her discount code, she added the hashtags: '#stayhomestaysexy #bemoremauraswim2020.'
Maura's new swimwear collection, called More Maura Swim, combines her own taste with the lingerie giants' classic styles.
The sizzling snap comes after Dancing On Ice star Alexander Demetriou confirmed he had separated from wife Carlotta Edwards last week.
The professional skater, 28, took to Instagram Stories to confirm the news and revealed to his followers that it had been a 'tough time' for him.
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