Shirley Ballas is making personalised messages for her fans at a cost of £83 a video.
The Strictly Come Dancing judge, who turned 60 on Sunday, is the latest star to join website Cameo and offer short clips which can be tailored to requests.
Speaking about her new gig, Shirley said she was 'very excited' to get going and couldn't wait to help fans with 'whatever they're going through'.
Branching out! Shirley Ballas, 60, is charging fans £83 for a personalised video message on the website Cameo (pictured at the Strictly Come Dancing launch in 2019)
Shirley, who reportedly earns £350,000 for Strictly, was brimming with enthusiasm as she announced she had joined the site to treat her fans to personalised messages.
Speaking in an introductory video the dancer said: 'Hi everyone I’m Shirley Ballas and I’m so excited to join Cameo.
'Through lockdown I had so many requests for messages that I actually missed a lot of them.
'But I’m really really excited to get good messages out to you - birthday messages, wedding messages, whatever messages, uplifting messages - to help you through whatever you need help through. So I’m really excited.’
So excited! The Strictly judge, 60, said she couldn't wait to get making messages for events such as birthdays and weddings in a short clip to announce her joining Cameo
Shirley looked fantastic in the announcement clip, keeping things casual in an orange cardigan and patterned cream cap.
While a source told The Mirror: 'These sites are huge business and celebs are queuing up to get a piece of the action. It’s easy money for a few minutes’ work.'
Other famous faces who have started making video messages for their fans include soap star Catherine Tyldesley and Corrie's Bill Roache.
As well as making some extra cash on Cameo, Shirley also has her book Behind the Sequins coming out on October 1.
Announcement: Shirley shared the news on her Twitter account this week, saying 'bringing love and smiles to people is a beautiful thing'
The memoir will take fans