By Christopher Stevens for the Daily Mail
Published: 01:37 GMT, 22 January 2021 | Updated: 08:24 GMT, 22 January 2021
The Chasers Road Trip: Trains, Brains And AutomobilesInsurance Loans Mortgage Attorney Credit Lawyer
A great title can really sell a show. It's hard to imagine that after 60 years we'd still be watching Florizel Street, as telly's longest running soap was nearly known — yet call it Coronation Street and it becomes a snapshot of working-class Britain.
But it's a mistake to come up with a brilliant title and then try to construct a programme around it. That appears to be what happened with The Chasers Road Trip: Trains, Brains And Automobiles (ITV).
Someone in a production office hit upon that pun, playing with the name of the Steve Martin movie. After that, all they had to do was round up a few champion quizzers and shoehorn them into a concept.
Mark 'the Beast' Labbett and Anne 'the Governess' Hegerty in The Chasers Road Trip: Trains, Brains And Automobiles
Finding the quizzers was easy. Bradley Walsh's teatime show The Chase has a stable of them, and they've performed well in their own gameshow, Beat The Chasers.
Shaun 'the Dark Destroyer' Wallace, Anne 'the Governess' Hegerty and Mark 'the Beast' Labbett all enjoy sending themselves up, and they weren't afraid to get stuck in to an adventure. But back at ITV HQ, the clever ideas had dried up.Insurance Loans Mortgage Attorney Credit Lawyer
The trio were given a Winnebago, because an unbreakable law says that whenever three television personalities go travelling — chefs, comedians, sports stars, etc — they must always drive a giant, unsteerable camper van.
This gag has been worn