A brand promoted by Nadia Bartel has seemed to call out the WAG following last week's snorting scandal.
The 36-year-old influencer has made sponsored Instagram posts for JSHealth Vitamins as recently as August 4.
But on Sunday the brand called out 'an individual who has endorsed our products' in a searing post.
Losing influence: A brand promoted by Nadia Bartel has seemed to call out the WAG following last week's snorting scandal
Without explicitly naming Bartel, the brand announced it was severing ties with the 'individual'.
'We, like many of you, are shocked and disappointed by the recent actions of an individual who has endorsed our products,' it said in a statement.
'JSHealth fundamentally supports all public health orders in place to keep us safe in this hugely difficult time for so many.'
'We do not tolerate illicit behaviour.'
Going going gone: Without explicitly naming Bartel, the brand announced it was severing ties with the 'individual'
Whoops: The statement concluded: 'Please know we have taken immediate action and will no longer be working with this individual'
The statement concluded: 'Please know we have taken immediate action and will no longer be working with this individual - or anyone who does not align with our values.'
The apparent snub follows the unfortunate release of a video of Nadia snorting what appeared to be lines of white powder off a $1.50 Kmart dinner plate at a gathering last week.
On Sunday, an a source close to the high-profile star claimed that Nadia was betrayed by a member of her own inner circle who leaked her sensational 'cocaine' video to the media.
Video: Nadia (pictured) was filmed breaking Melbourne's strict lockdown and snorting what is believed to be cocaine at a party on Thursday night
'The cocaine video was deliberately leaked by someone within Nadia's elite Melbourne social circle,' the source said.
'This is someone who for all intents and purposes seems to be Nadia's friend on Instagram but they are secretly jealous,' they added.
The source went on to say that the video being posted by Ellie in the first instance was a genuine mistake, 'but Nadia's nemesis pounced on it and immediately sent it to people she knew could get it to the press quickly'.
Leaking the video was part of 'a campaign of revenge… someone wants to shut her down,' they added.
Video: The clip begins with the fashion and beauty influencer appearing to lean over the plate with a rolled-up banknote in her left nostril as she presses her right nostril. She then snorts the substance as one of the women watches on
The source made it clear that Bartel's good friends like Bec Judd and Jessie Murphy did not leak the video, and that while the person is 'well known in the social group' they are not a fellow WAG.
There is sympathy for Bartel's plight among her A-list pals, the source added, as the video leaker 'broke the code' about keeping such activity private within tight glitterati circles.
'Nadia is genuinely apologetic but a lot of people in the upper echelons of Melbourne society feel genuinely bad for her,' the
