Shang-Chi And The Legend of the Ten Rings earned well over its anticipated $40million debut with a $71.4million three-day haul on Labor Day weekend.
The latest from the Marvel Cinematic Universe is on track to break records this holiday weekend and earn $83.5million domestic.
Shang-Chi's three-day total falls just behind Black Widow’s $80.3 million opening haul, but marks a new era in films released post-pandemic where Labor Day weekend totals are traditionally lower.
Great work: Shang-Chi And The Legend of the Ten Rings earned well over its anticipated $40million debut with a $71.4million three-day haul on Labor Day weekend
The most profitable release during the weekend was the 2007 remake of the classic slasher flick Halloween, which pulled in $30.6 million.
The MCU flick has also earned $127.6 million in the global market after earning an impressive $25million on its first day of release following $8.8million during Thursday previews.
Shang-Chi And The Legend Of The Ten Rings previously had its debut in Los Angeles last month, and it later screened at CinemaCon.
It went on to be released in various international markets over the past week, where it was made available for screening in locations such as Australia and Russia.
Unlike several other Marvel Cinematic Universe entries, Shang-Chi is currently theater-exclusive, where it will remain for 45 days after its release.
Making a splash: The MCU flick has also earned $127.6 million in the global market after earning an impressive $25million on its first day of release following $8.8million during Thursday previews
New strategy: The Marvel Cinematic Universe entry will remain theater-exclusive for 45 days before it is made available on the Disney+ streaming service
After the period of time is up, the film will be made available for viewing on the Disney+ streaming service, where many other titles from the franchise are hosted.
Disney CEO Bob Chapek made a statement about the choice to keep the film off of the service during an earnings call on Friday and noted via Collider that the media giant was measuring the response to the strategy.
'We think it's actually going to be an interesting experiment...because it only has
