Nadia Bartel's latest attempt to rehabilitate her public image has fallen flat.
The former WAG attempted to display her philanthropic side last week by collaborating with breast cancer charity McGrath Foundation to launch an all-pink activewear line from her fashion brand Henne.
Unfortunately, Nadia's charitable efforts have been marred by criticism on social media about the 'lack of diversity' in photos promoting the range.
Backlash: Nadia Bartel's new activewear range has been blasted for a 'lack of diversity' after the ex-WAG shared photos of thin white women modelling the designs on Instagram last week
Images uploaded to her Instagram page on Friday show a svelte-looking Nadia smiling at an outdoor Pilates session with her fellow Henne employees - all of whom are slender and fair-skinned.
Critics immediately called her out for failing to represent diverse bodies in the photos, with one user commenting: 'So no inclusivity in your marketing. Just skinny white women. Lol'. another wrote.
Charity sale: Last week, the former WAG attempted to display her philanthropic side by collaborating with breast cancer charity McGrath Foundation to launch an all-pink activewear range for her fashion brand Henne
'Wow, any of the models over a size 0?' Unfortunately, Nadia's charitable efforts have been marred by online criticism about a 'lack of diversity' in photos advertising the range
Several users said they wouldn't be purchasing items from Nadia's new range, as Nadia's image suggested that the designs weren't meant to be worn by 'women over size 8'.
One person questioned why the two women who looked slightly larger than the others were both pictured wearing T-shirts rather than skimpy crop tops.
Nadia eventually responded to one of the comments, explaining: 'Hello, there aren't models pictured here.'
Thanks, but no thanks: Several users said they wouldn't be purchasing items from Nadia's new range, as Nadia's image suggested that the designs weren't meant to be worn by 'women over size 8'
Real life: Nadia eventually responded to one of the comments, explaining: 'Hello, there aren't models pictured here'
Looking good for a good cause! However, Nadia's post also attracted a fair amount of praise from her
