Travis Barker's daughter Alabama, poses up a storm as she launches her ...

Travis Barker and his ex-wife Shanna Moakler's daughter Alabama has been unveiled as the latest brand ambassador for PrettyLittleThing.

The 16-year-old singer posed up a storm during a pink-themed photoshoot as she launched her new collection for the UK-based retailer on Tuesday.

The blonde beauty looked sensational in a variation of stylish ensembles as she strutted her stuff in front of a pink villa. 

Alabama turned heads in a pink towel dress which she donned underneath a matching leather jacket.

She teamed the look with chunky pink heels and some orange shades as her golden locks blew in the wind while she sprayed water out a garden hose. 

In another sizzling snap Alabama could be seen with her eyes closed, showing off her glam makeup look. 

The social media star then sported a colourful pastel ensemble as she lay on a sun lounger while holding a pink disposable camera.    

Alabama then showed off a pink bag from the collection while sporting a denim mini skirt and baby blue silk shirt. 

Speaking on her new role, the beauty influencer said: 'I am excited to be PrettyLittleThing's newest brand ambassador. 

'I have been a long time buyer and love how inclusive the brand is. I can't wait for you guys to see my first shoot with the brand, launching very soon'

After announcing the exciting news to her more than 1.1 million Instagram

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