Tuesday 9 August 2022 08:10 AM Inside the glitzy world of Gold Coast real estate with reality stars and footy ... trends now

Tuesday 9 August 2022 08:10 AM Inside the glitzy world of Gold Coast real estate with reality stars and footy ... trends now
Tuesday 9 August 2022 08:10 AM Inside the glitzy world of Gold Coast real estate with reality stars and footy ... trends now

Tuesday 9 August 2022 08:10 AM Inside the glitzy world of Gold Coast real estate with reality stars and footy ... trends now

The heady world of Gold Coast real estate makes for some strange bedfellows.

In the (still) booming GC property market, reality TV stars and ex-footy champs are among thousands of new agents jostling for sales commissions on multi-million dollar beachside homes.

Property values on the Gold Coast surged an incredible 60.7% between July 2019 and 2022, compared to Sydney (34%) and Melbourne (20.6%), with the median property price jumping from $650,000 to $1,080,000 - an increase of $430,000.

Not surprisingly, applications for real estate licences have also exploded.

More than 3000 new real estate licenses have been issued in Queensland since October 2019 - almost half of those on the Gold Coast.

Amongst those are former GWS Giants forward Jonathan Patton who walked away form AFL back in April last year to take up a position with high-end Broadbeach agency Kollosche.   

Six months in and Patton inked his first major sale - a $4.51m four-bedroom Miami home which sold for a staggering $1.3m above the reserve.

MAFS alum Jake Edwards has been lured to the Gold Coast property market

MAFS alum Jake Edwards has been lured to the Gold Coast property market

Jake Edwards now acts as a buyer's agent on the Gold Coast which has seen 60% in market value since 2019

Jake Edwards now acts as a buyer's agent on the Gold Coast which has seen 60% in market value since 2019

He also works alongside ex-Love Island contestant-turned-estate agent Eoghan Murphy who can often be seen hosting open houses along Mermaid Beach's prized beachfront. 

Married At First Sight alumni Jake Edwards also relocated to the Gold Coast in mid-2021, setting up a buyer's agent business amongst the maelstrom of a multi-million dollar selling frenzy.

'My first 12 months...there has been so much growth so in terms of that new business period I think we have timed it pretty well,' says Edwards, who admits his MAFS pedigree can make for the occasional 'ice breaker'.

 'I certainly don't lean on (MAFS fame) but it can be a conversation starter for sure. But the way the market is on the Gold Coast there is so much going on there's plenty to talk about.' 

Ex-GWS Giants forward Jonny Patton (right) now selling Gold Coast real estate

Ex-GWS Giants forward Jonny Patton (right) now selling Gold Coast real estate

Patton now a member of the Gold Coast's colourful real estate scene

Patton now a member of the Gold Coast's colourful real estate scene 

While the pandemic sent property prices skyrocketing across Australia, few markets have been quite so dizzying as the Gold Coast.  

Since early 2020, stories of mind-boggling sales figures have become daily conversation staple on the Gold Coast where real estate generally dominates dinner party chit-chat.

A few stories have stood out: There was the record-breaking sale of a luxury Surfers Paradise penthouse atop the Soul building. Initially purchased for $8million, the pad was flipped during lockdown for $15.25 making it the most expensive apartment sale in Queensland last year.

Veteran Gold Coast realtor Luke Henderson recalls the moment not long after mask mandates were first introduced back in March 2020 when it became clear something special was happening in the market.

Henderson's dad John opened the Professionals realty in Mermaid Beach in 1973 and Luke himself had more than 20 years under his belt. 

But even with his yearly average of $100million in sales and a string of awards recognising him as one the nation's top selling agents, Henderson

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