Friday 23 September 2022 08:05 AM Kanye West calls himself 'the king' and offers Adidas '20 percent of sales' ... trends now

Friday 23 September 2022 08:05 AM Kanye West calls himself 'the king' and offers Adidas '20 percent of sales' ... trends now
Friday 23 September 2022 08:05 AM Kanye West calls himself 'the king' and offers Adidas '20 percent of sales' ... trends now

Friday 23 September 2022 08:05 AM Kanye West calls himself 'the king' and offers Adidas '20 percent of sales' ... trends now

24-time Grammy winner Kanye 'Ye' West continued publicly feuding with Adidas in a series of Instastories he posted Thursday night.

The 45-year-old rapper-designer has been collaborating with the German sportswear company as far back as 2013, but now accuses executives of 'stealing' his Yeezy design for their 'Adilette 22' sandals.

Ye first shared a 4:50am text he sent to Torben Schumacher - SVP, Global General Manager Adidas Originals, Basketball & Partnerships.

Trying to take control: 24-time Grammy winner Kanye 'Ye' West continued publicly feuding with Adidas in a series of Instastories he posted Thursday night (pictured Thursday)

Trying to take control: 24-time Grammy winner Kanye 'Ye' West continued publicly feuding with Adidas in a series of Instastories he posted Thursday night (pictured Thursday)

'Fake Yeezys': The 45-year-old rapper-designer has been collaborating with the German sportswear company as far back as 2013, but now accuses executives of 'stealing' his Yeezy design for their 'Adilette 22' sandals

'Fake Yeezys': The 45-year-old rapper-designer has been collaborating with the German sportswear company as far back as 2013, but now accuses executives of 'stealing' his Yeezy design for their 'Adilette 22' sandals

'What time will you be sending back adidas comments?' West - who boasts 58.4M social media followers - asked.

'I'd prefer to communicate directly with Paul.'

The Atlanta-born hip-hop star was most likely referring to Paul Bowyer - VP of adidas Originals, Culture Partnerships & Basketball in North America.

Torben replied at 5am: 'I tried to call you earlier. Can we speak briefly?'

Ye first shared a 4:50am text he sent to Torben Schumacher - SVP, Global General Manager Adidas Originals, Basketball & Partnerships: 'What time will you be sending back adidas comments? I'd prefer to communicate directly with Paul'

Ye first shared a 4:50am text he sent to Torben Schumacher - SVP, Global General Manager Adidas Originals, Basketball & Partnerships: 'What time will you be sending back adidas comments? I'd prefer to communicate directly with Paul'

Torben replied at 5am: 'I tried to call you earlier. Can we speak briefly?'

Torben replied at 5am: 'I tried to call you earlier. Can we speak briefly?'

The Atlanta-born hip-hop star did not share his reply, but rather condescendingly wrote via Instastory: 'Adidas I'm not speaking with Torben again. I'm the king. I only speak to the decision makers'

The Atlanta-born hip-hop star did not share

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