Richard Madeley apologises for misgendering non-binary Sam Smith trends now
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Good Morning Britain presenter Richard Madeley apologised for misgendering Sam Smith on Monday morning's show.
Richard, 66, had been debating whether or not Sam's latest music video for I'm Not Here To Make Friends is over-sexualised when the slip-up happened.
Sam, 30, is non-binary and uses the pronouns they/them and Richard was talking about the scenes in Sam's video, when he accidentally referred to them as 'he.'
Sorry: Richard Madeley apologised for misgendering Sam Smith - who is non-binary on Monday's GMB during a debate over whether their new music video is 'over-sexualised'
Co-host Susanna Reid, 52, corrected Richard's mistake and he apologised.
The video for Sam's new single sees them arrive at a castle in a helicopter before they dance provocatively in corsets, suspenders and nipple tassels.
And while a panel was discussing the video, Richard told a guest they 'had a point' and they informed him that they too use they/them pronouns.
Richard apologised a second time and said: 'I am so sorry. I will learn to do that.'
More to come: Gloria, Sam's fourth studio album, was released on Friday and is the first LP they have released in three years
Gloria, Sam's fourth studio album, was released on Friday and is the first LP they have released in three years.
It was dropped after almost a year of public preparations