Priyanka Chopra beats out Kylie Jenner as her beauty brand is named the 2nd ... trends now
Priyanka Chopra has managed to beat out a number of A-list stars to bag second place of all the celebrity beauty brands.
The actress and businesswoman, 40, is the owner of haircare company Anomaly - which has reportedly pulled in £429 million this year.
She falls just behind Rihanna's wildly successful make-up and skincare brand Fenty Beauty, which allegedly made £477 million, according to a report by Cosmetify.
While Kylie Jenner takes third place with Kylie Cosmetics, before Ariana Grande and Selena Gomez trail behind.
Priyanka launched Anomaly Haircare back in 2021, originally selling in the US before launching it to the Indian market just last year.
Congrats: Priyanka Chopra has beat out stars such as Kylie Jenner and Selena Gomez as her beauty brand is named the 2nd biggest in the celebrity world
Success: The actress and businesswoman, 40, is the owner of haircare company Anomaly - which has reportedly pulled in £429 milion this year
The actress, who hails from Jamshedpur, has had a huge success with taking the brand to her home country - with the brand stocked at Nykaa, an Indian online beauty store.
Speaking on the venture, Priyanka previously shared: 'Nykaa on their platform has 4,000+ products, 450+ haircare brands and we're in the top 10 in about 3 months. Anomaly comes from an ethos of Indian haircare. It is for the Indian consumer'.
She added to Business Today: 'I believe in collaborations. Everything in my career has been about collaborations. I work with leaders.'
From a range of hair oils to shampoo and conditioners, the brand keeps prices affordable too with products under
