Brittany Hockley and Martha Kalifatidis pose topless to raise awareness of ... trends now

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Former Bachelor star Brittany Hockley and Married At First Sight's Martha Kalifatidis are stripping off this week for a good cause. 

The pair are joining Love Island star Vakoo Kauapirura in fronting Naked Sundays' new Give Melanoma the Cold Shoulder campaign to help raise awareness and funds for skin cancer charities. 

The trio pose topless in some of the shots to help celebrate National Sunscreen Day on May 27. 

Back in 2021, Pip Edwards took part in the campaign and said she suffers from 'years of sun damage'.

In the latest images, Martha stuns with her dark locks around her face as she strategically covers her bust.

Brittany also posed up a storm, after recently undergoing pre-cancer treatment after noticing three spots on her skin that turned out to be more than just blemishes.

'I love the outdoors and let’s be real, I don’t know many Aussies that don’t. But the skin cancer stats are alarming and it is something we need to talk about,' Brittany said.

'If you’ve followed along with my own skin story you know recently I underwent a pre skin cancer treatment which was a real wake up call! I had no idea I would be at risk because of just a few spots, it was a shock and something I am passionate about educating others on.'

Vakoo also looks incredible in the shots as she beams and shows off her favourite lip oil from the brand.