CHRISTOPHER STEVENS: The best bit of The Apprentice is watching the candidates ... trends now

CHRISTOPHER STEVENS: The best bit of The Apprentice is watching the candidates ... trends now
CHRISTOPHER STEVENS: The best bit of The Apprentice is watching the candidates ... trends now

CHRISTOPHER STEVENS: The best bit of The Apprentice is watching the candidates ... trends now

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Charm, the magical quality of being likeable, is a superpower. When it fails, the result is as catastrophic as Superman losing his ability to fly - at 80,000ft.

Tre Lowe, perhaps the most charismatic candidate ever to pitch for Lord Sugar's money on The Apprentice (BBC1), crashed out of the sky in a long, screaming nosedive, during the interview round - the one genuinely entertaining segment of this aged format.

Tre wasn't Superman, just Wile E Coyote discovering there was nothing beneath him but a bottomless abyss. As his luck ran out, he almost turned to the camera with a pitiful gaze and a sign that said, 'Goodbyeeeaaarrrgghhh!'

Tre never stopped reminding us that he had a Top Three hit with Body Groove, back in 2000. His smiling confidence has carried him aloft during ten weeks of blunders and in-fighting.

But when he presented his business idea to Sugar's team of interrogators, it proved worthless. He dreamed of marketing 'testosterone shots', fruit smoothies crammed with vitamins and herbs to maximise a chap's macho potential. 

Tre Lowe, perhaps the most charismatic candidate ever to pitch for Lord Sugar's money on The Apprentice (BBC1), crashed out of the sky in a long, screaming nosedive

Alan Sugar's fire-breathing adviser Claude Littner took one look at Tre's business plan and snapped, 'It's woefully inadequate' 

He had no idea how to manufacture the product, and hadn't even tried the recipe. Also, as it turns out, selling drinks enhanced with actual

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