The Gareth Southgate effect! Clinic claims it's seen a 25% uptick in men ... trends now
Waistcoat sales soared during the last World Cup, all thanks to Gareth Southgate's influence.
Now England's manager has supposedly sent demand for something else through the roof — beard and sideburn transplants.
One Manchester clinic offering the £4,000 procedure claims to have seen a 25 per cent rise in men wanting facial hair over the last year.
Patients have claimed the 52-year-old ex-Premier League player is their 'inspiration'.
Dr Asim Shahmalak, founder of the clinic, told MailOnline his clients hope to achieve the same look that gives Gareth 'natural authority and marks him out as a leader'.
Gareth Southgate has been credited with sending demand for beard and sideburn transplants through the roof as men aim to copy his facial hair style during the ongoing tournament
Dr Shahmalak said one recent sideburn transplant recipient is a 'big football fan and said Southgate was someone he admitted and an inspiration'. The 48-year-old farmer (pictured) had 200 grafts – around 500 individual hairs – transplanted into each of his sideburns
Dr Asim Shahmalak, founder of the clinic, told MailOnline that his clients hope to achieve the same look that gives Southgate 'natural authority and marks him out as a leader'
Beard and sideburn transplants aim to boost facial hair.
The procedure first involves removing hair-bearing skin from other parts of the body.
Under a stereoscope, the tissue is dissected into follicular unit grafts, each of which contain one to four hairs.
The transplant, which takes four to six hours to complete, is carried out under local anaesthetic, which means patients are aware during the procedure but cannot feel pain.
The grafts are placed into the patchy area of the face at the same angle as other hairs.
Most patients can go home the same day. But they are advised to