Attending America's biggest sporting event is a notoriously expensive pursuit, with fans spending thousands of dollars to watch LA Rams take on New England Patriots at Super Bowl LIII on Sunday.
However, supporters will find food and drink inside Atlanta’s Mercedes Benz Stadium surprisingly cheap for the NFL finale.
The stadium, home to Atlanta Falcons in the regular season, is known for its low cost concession items and will keep prices the same when up to 71,000 fans descend for the biggest game of the season.
The Mercedes Benz Stadium in Atlanta, Georgia, will host Super Bowl LIII on Sunday
Chefs inside the stadium prepare food which will be sold at surprisingly cheap prices
In several cases, concession items will be more than 50 percent cheaper than at previous Super Bowls.
A draught beer is just $5 compared to the eye-watering $11 minimum charged at US Bank Stadium in Minneapolis last year.
There are similar price drops in other areas, with pretzels, hot dogs, bottles of water, a refillable soda cup and popcorn priced at just $2 each.
A hot dog in the Mercedes Benz Stadium is just $2 compared to the $6 charged last year
If you were to purchase a cheeseburger on Sunday, it would set you back just $5
Nachos with cheese, waffle fries and a pizza slice will set you back only $3, with a souvenir refillable cup at $4 – with a similar-product priced at an astonishing $30 at the 2018 Super Bowl.
These prices are not just a Super Bowl special as the Atlanta Falcons are known for having some of the cheapest beer prices around. Of the 32 NFL teams, they boast the joint-lowest price per ounce at just $0.42 alongside six other teams.
While hotels and tickets will set you back thousands of dollars, the food menu remains cheap
At Super Bowl LII draught beer started at $11, but this year will be $5 for the cheapest option
The menu for concession items is more than 50 percent cheaper than in previous years
While concession items will be extraordinarily cheap during the Super Bowl, unfortunately fans will have to fork out thousands of dollars just to be in the stadium at all.
The average ticket price is around $7,300 (£5,576.25) while in some cases punters have forked out more than $50,000 (£38,188) to see their team in action.
Naturally, prices differ substantially based on location, the participating teams and how quickly they are snapped up.
At the time of publication, the cheapest ticket available on official ticketing site StubHub - to sit in Upper Corner block 301 - is priced at a staggering $2,999 (£2,291.61).
Fans of the New England Patriots and LA Rams face spending thousands of dollars on tickets
At the opposite end of the scale you can still spend $28,000 (£21,387.80) to sit in Lower Club Midfield, block 126.
Those wanting a luxury experience will also need to fork out appropriate prices, with the 20 boxes at the Mercedes-Benz Stadium on sale at prices ranging from $19,500 (£14,895.08) for a hospitality room all the way to private suites for $565,000 (£431,637.40).