Seasoned football observers would be forgiven for rolling their eyes at yet another European Super League proposal.
After all, this kind of scheme rears its ugly head every few years when Europe's elite clubs agitate for radical change.
This one, named the European Premier League, apparently has the backing of FIFA and Wall Street financiers JP Morgan to the tune of £4.6billion.
Liverpool and Manchester United are reportedly involved in talks for elite clubs to form a highly-lucrative European Premier League competition
The new league, which would also likely feature Barcelona and Real Madrid (pictured) reportedly has backing of FIFA and Wall Street financiers JP Morgan to the tune of £4.6billion
It appears to be just the latest attempt by the continent's most influential clubs to break away from unfulfilling domestic competitions into a money-spinning closed shop playing among themselves.
As ever the backlash was immediate, widespread and ferocious, so with all this opposition is there any chance this latest scheme gets off the ground?
UEFA vs FIFA
The backing of FIFA means the European Premier League is clearly in opposition to UEFA's Champions League.
It appears the competition would be played during midweek, with domestic fixtures at weekends, with the round robin league format taking up the full duration of a season and leaving no room for the Champions League.
Given that, it came as no surprise that UEFA were quick to come out and 'strongly oppose' the proposals when they emerged on Tuesday afternoon.
'The UEFA president has made it clear on many occasions that UEFA strongly opposes a Super League,' their statement read.
'The principles of solidarity, of promotion, relegation and open leagues are non-negotiable. It is what makes European football work and the Champions League the best sports competition in the world.
UEFA were quick to condemn the new idea as they aim to protect their Champions League
'UEFA and the clubs are committed to build on such strength, not to destroy it to create a super league of 10, 12 or even 24 clubs, which would inevitably become boring.'
Fair to say, then, that European football's governing body is prepared to fight this power grab on its turf from FIFA.
The clash of the governing bodies is a fascinating dynamic to all this and though FIFA hasn't yet commented on the validity of the reports, it will put them at loggerheads.
It's only natural that UEFA would wish to protect the Champions League, which as of last season saw the tournament winners collect around £117million from an overall pot approaching £2.5bn.
The Champions League has a proven track record for drama, such as Marcus Rashford's late winner for Manchester United against Paris Saint-Germain on Tuesday night
The Champions League also has a proven track record for drama, especially in the knockout rounds, and so UEFA's little dig about a European Premier League becoming 'boring' isn't without foundation.
Though the plans do include a knockout tournament at the end to determine the winner, they have a point in that a lot of games in the league format would, after a while, have nothing riding on them.
This would be especially true without the jeopardy of relegation. Manchester United vs AC Milan to decide 12th spot, anyone?
There is a planned shake-up and expansion of the Champions League format in 2024
The key date for all this appears to be 2024, when the present Champions League deal expires and there are murmurings of UEFA plans to increase the number of group stage participants from 32 to 36.
They're also considering making the one-legged knockout format, staged in just one country, seen during the coronavirus pandemic this year a permanent fixture.
So UEFA certainly doesn't appear willing to compromise the Champions League for a European Premier League anytime soon even if their boast about their clubs being on their side may not quite be true.
THE DOMESTIC LEAGUES
It goes without saying that Europe's leading leagues will resist any notion of a Super League as it would fundamentally weaken their product.
LaLiga president Javier Tebas, not one to hold back with his opinions, was the first to come out and pour scorn on the proposals.
'The authors of that idea - if they really exist - not only show a total ignorance of the organisation and customs of European and world football, but also a serious ignorance of the audiovisual rights markets,' Tebas said.
'A project of this type will mean serious economic damages to the organisers themselves and to those entities that finance it, if they exist, because they're never official.
LaLiga chief Javier Tebas has immediately slammed the European Premier League proposal
'These underground projects only look good when drafted at a bar at five in the morning.'
Fair to say Tebas is sceptical then. He's right, it would be an almighty legal wrangle if, say,