sport news Why does Chelsea's new home shirt shirt have no sponsor? trends now
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Chelsea played their first game of the season against Liverpool last weekend, but many fans would have noticed that their home shirt did not feature a sponsor.
The Blues began the 2023-24 campaign with a 1-1 draw against Jurgen Klopp's side, with Axel Disasi scoring on his Premier League debut for Mauricio Pochettino's side.
They will be hoping for a better campaign this year after a miserable 2022/23 season. The west London side finished 12th last season, 27 points behind fourth place Newcastle.
The club unveiled their new home strip back in July, with likes of Reece James, Mykhailo Mudryk and Enzo Fernandez featuring in the kit launch alongside former Chelsea stars Roberto Di Matteo and Dennis Wise.
Mail Sport breaks down why Chelsea's new home shirt does not have a sponsor.
Chelsea began their new Premier League season without a sponsor on their shirt
The Blues kicked off the season with a 1-1 draw at home to Jurgen Klopp's Liverpool
Mail Sport reported that the club had failed to attract an appropriate commercial partner ahead of the