sport news Riyadh Season becomes official partner of the World Snooker Championship, ... trends now
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His Excellency Turki Alalshikh has announced an agreement between Riyadh Season and the World Snooker Tour to further their collaboration.
Riyadh Season has agreed to become an official partner for snooker's most prestigious tournament, the World Snooker Championship.
His Excellency - the Chairman of the Board of Directors of the General Entertainment Authority (GEA) - has also announced a new three-year ambassadorial agreement with snooker's World No.1 Ronnie O'Sullivan.
The partnership will see O'Sullivan - who has won a record 23 Triple Crown titles - take part in all WST events in Saudi Arabia.
O'Sullivan will also make special trips to the Kingdom of Saudi Arabia to coach and foster aspiring talent in the Middle East.
His Excellency (HE) Turki Alalshikh has announced an agreement between Riyadh Season and the World Snooker Tour to further their collaboration
Speaking about the partnership with WST, his Excellency said: 'Riyadh Season is delighted to be a partner of the World Snooker Championship, which will start next Saturday and continues until May 6 at Crucible in Sheffield.'
While WST Chairman Steve Dawson added: 'We are honoured to work with HE Turki Alalshikh on his visionary plans for progress. We share his ambition of bringing snooker to many more fans across the Middle East, and to foster new talent and develop grassroots structures.
'We share a dream that one day Saudi Arabia will produce a World Snooker Champion, and each of the three initiatives announced today are
