sport news NBC 'ready to pay $2.5bn-a-year to snatch NBA TV rights away from TNT' - more ... trends now
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Comcast NBCUniversal is preparing an offer of $2.5billion per year to snatch television rights for the NBA away from TNT - more than double the fee paid by the latter's parent company, Warner Bros.
According to the Wall Street Journal, Warner is 'staying disciplined in its approach to a new deal' and has paid an average fee of $1.2bn per year under its current contract with the league.
However, the network was unable to reach a new pact with the NBA before an exclusive negotiating window expired last week.
Warner began airing the games in 1984, while Walt Disney's ESPN sports network began broadcasting the NBA in 2002.
Disney is expected to pay an average per-year fee of around $2.6bn to renew its deal, according to the report, an
