Floyd Mayweather versus Conor McGregor is a boxing match between the undefeated and now un-retired master of the square ring and a UFC star crossing over from the mixed martial arts octagon.
Enough of a mix-match, you might think.
Yet the way this event in Las Vegas on August 26 is being promoted it seems more like WWE, although there is nothing like as much foul language in all that ranting and raving by the professional wrestlers.
Floyd Mayweather and Conor McGregor's confrontations are like professional wrestlers
The pair have, on four successive nights, vowed to bring hell-fire down upon each other
On four successive nights - in Los Angeles, Toronto, New York and London - Money Mayweather and The Notorious McGregor vowed to bring hell-fire and damnation down upon each other.
The screeching threats were interspersed with racist and homophobic insults.
No doubt the huge public interest will sell enough pay-per-view subscriptions to fulfil the prediction of this becoming the first billion-dollar fight.
An aggregate total of more than 55,000 screaming fans turned out for these four staged confrontations.
One – the last night at Wembley Arena – was more than enough for me.
Mercifully, for the ear-drums and the senses, come fight night on that garish Strip in the desert they will have to do the talking with their fists.
Mercifully, for ear-drums and senses, they will have to do the talking with their fists in Vegas
As Andy Murray and Jo Konta fell by the Wimbledon wayside, so the odds kept shortening on Anthony Joshua being voted the BBC Sports Personality Of The Year.
AJ is now a prohibitive 2-5 on favourite to win SPOTY with Ladbrokes.
But what happens to the betting if Joshua loses a proposed world heavyweight championship rematch against Wladimir Klitschko, which is projected to take place in Las Vegas in November?
That is somewhat less likely than Klitschko declining the invitation to a reprise of their deadly, enriching dance at Wembley Stadium. But our bright young man had better keep on his toes.
Andy Murray and Jo Konta fell at Wimbledon, Anthony Joshua has emerged as SPOTY favourite
Nostalgia is still