New pictures reveal Usain Bolt as you've never seen him before - as he unveils his superhero alias, 'Super Bolt'.
The eight-time Olympic gold medallist's costume features the yellow, green and black of the Jamaican flag.
Now retired, the 31-year-old looks to be in great shape in his all-in-one outfit - which also includes a power source on his chest similar to Iron Man's arc reactor.
Usain Bolt was pictured as his superhero alias 'Super Bolt' in a Jamaican-inspired costume
Bolt was often considered almost super human for his remarkable feats on the track
The pictures of 'Super Bolt' were taken for a new advert by Virgin Media, which commissioned a poll of 1,000 UK adults and found four in 10 Brits wish they were a superhero.
Jeff Dodds, managing director of consumer at Virgin Media, said: 'Usain Bolt has long been considered a sporting superhero thanks to his lightning-fast speed.
'Bolt now joins the illustrious suite of super hero stars with a costume finally worthy of the