Disney's upcoming streaming service is set to include the media giant's entire collection of films.
CEO Bob Iger revealed that the service, called Disney+, will eventually include 'the entire Disney motion picture library,' according to Polygon.
The move also means the iconic 'Disney Vault' will come to an end as a result of the rise of the digital age.
Scroll down for video
Disney's upcoming streaming service, called Disney+, will include the firm's 'entire motion picture library.' This means the iconic Disney Vault (pictured) will also come to an end
The Disney Vault was a marketing trick by the firm wherein it would put some VHS and DVD releases of its animated features on moratorium for a certain amount of time.
Purchases of popular titles would only be available for a certain period of time, after which they'd go back in the 'vault.'
Consumers would then have to wait several years before being able to purchase as many as 34 different Disney titles, which range from The Lion King, Snow White and the Seven Dwarfs, to Fantasia and Aladdin.
These films could then be purchased again at the time of their re-release.
With the advent of streaming services, however, this marketing practice has largely become irrelevant.
Iger said that once Disney+ is available, the Vault will cease to exist, however.
The Disney Vault was a marketing trick by the firm wherein it would put some VHS and DVD releases of its animated features on moratorium for a certain amount of time. Many popular titles were included in the Vault, like The Lion King (pictured), Aladdin and Fantasia
Consumers would sometimes have to wait years before they could purchase films like Aladdin (pictured), depending on when Disney re-released them. The practice dates back to the 1980s
'The service, which I mentioned earlier is going to launch later this year, is going to combine what we call library product, movies, and television, with a lot of original product as well, movies and television,' Iger said at an investor meeting, according to Polygon.
'And at some
