Google CEO Sundar Pichai says he's not sure YouTube will ever be able to fully eliminate hateful content on the video-sharing site.
YouTube has increasingly relied upon a mix of humans and technology to take down videos that violate its rules, but it may never get rid of this content completely, Pichai admitted in a new interview with CNN.
It comes as the Google-owned platform, which counts two billion-plus users worldwide, has come under fire for its failure to remove content promoting hate speech, conspiracy theories and violence.
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YouTube relies upon a mix of humans and AI to take down videos that violate its rules, but it may never get rid of this content entirely, according to Google CEO Sundar Pichai (pictured)
YouTube is working hard to get rid of bad content, but given its ever-increasing scale, this problem has become more and more challenging, the Google CEO explained.
'It's one of those things where let's say we're getting it right over 99 percent of the time, you'll still be able to find examples,' Pichai told CNN.
'Our goal is to take that to a very, very small percentage. Well below one percent.
'Any large scale systems, it's tough. Think about credit card transactions, there's still going to be some fraud in the system. So anything you run at that scale, you have to think about percentages,' he added.
YouTube continuously evolves its policies around these kinds of content in order to respond to changes in user activity or new issues that arise, he said.
For example, earlier this month, YouTube announced it would ban users from posting videos that promote violence and extremism, such as Nazi glorification and white supremacy, as well as hoax videos that try to debunk known tragedies, like the Sandy Hook shooting and the Holocaust.
In an interview with CNN, Pichai explained that he wishes Google had addressed some of YouTube's issues earlier, such as the spread of hoax videos denying the Sandy Hook shooting
Earlier this month, YouTube announced it would ban users from posting videos that promote violence and extremism, as well as hoax videos that try to debunk known tragedies
Despite the new policy, YouTube has received criticism for its slow response to many of its most pressing issues, such as the presence of hoax
