(fashion) Apple's newest iPhone is going pro.
In a major product announcement on Tuesday, Apple unveiled a highly-anticipated new round of iPhones which includes the premium $999 iPhone 11 Pro and its larger counterpart, the iPhone Pro Max, for $1099.
Among the phone's standout features is the addition of an extra rear-facing camera lens, which brings the grand total to three.
The Pro's array of cameras will include the wide and ultra-wide lenses featured in the standard iPhone 11 model and add a 2x telephoto lens capable of shooting extra-long or short distance under low-light.
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The Pro will come in several colors, including a midnight green, space gray, silver and gold, pictured above
All three of the lenses are housed in a fairly large module on the back of the phone and can be selected in the Pro's interface using the phone's new camera software.
While all three camera units boast 12 megapixels, one of the main differences between the wide/ultra-wide and the telephoto comes in focal length size.
With a 56 mm focal length the telephoto lens is capable of capturing 40 percent more light compared to the company's previous high-end model, the iPhone XS.
That extra light will enable a long-awaited 'Night-Mode' which is designed specifically for taking pictures in low amounts of natural or artificial light.
As for video, each of the cameras in the iPhone 11 Pro is capable of shooting in 4K resolution and is aided by Apple's 'cinematic video stabilization' which helps to reduce camera-shake.
A front-facing camera is also 12 megapixels and is capable of shooting 4K video at 60 frames-per-second to enable slow-motion video.
Camera resolution and an array of lens options will help position the Pro as a type of everything-device for filmmakers, photographers, and more.
'iPhone 11 Pro has the first triple-camera system in iPhone and is far and away the best camera we’ve ever made, it provides our customers with great range of creative control and advanced photo and video editing features in iOS 13,' said Phil Schiller, Apple’s senior vice president of Worldwide Marketing.