Friday 9 September 2022 12:16 PM Instagram confirms it is testing a 'repost' feature for feeds trends now
March 2016 - Filters
One of the first signs Facebook was copying Snapchat was in March 2016 when it bought MSQRD, an app that overlays silly live filters to your selfies.
The app lets users apply filters to their faces - similar to Snapchat 'Lens' filters.
One of the first signs Facebook was copying Snapchat was in March 2016 when it bought MSQRD, an app that overlays silly live filters to your selfies. The app lets users apply filters to their faces (pictured right) - similar to Snapchat 'Lens' filters (pictured left)
April 2016 - QR codes
In April of last year, Facebook added QR codes to profiles in Messenger.
Snapchat uses QR codes to allow people to add other users without having to search.
December 2016 - Location-based filters and in-app camera
Facebook introduced custom location-based camera filters that overlay pictures and videos – similar to Snapchat's 'geo-filters'.
Users build 'frames' on any design platform, submit them to Facebook and then friends nearby will have access to the creations.
In the same month, a 'Messenger Camera' was designed to make it quicker to capture and share photos and videos without having to dip out of a conversations - a feature that already existed on Snapchat.
In December, Facebook introduced custom location-based camera filters (pictured right) that overlay pictures and videos – similar to Snapchat's 'geo-filters' (pictured left)
March 2017 - Stories
In March, Facebook introduced Facebook Stories along with two other new Snapchat-like features - Facebook Camera and Direct.
Facebook Stories highlights decorative content in a horizontal layout
