Tuesday 29 November 2022 06:30 PM Google paid iHeartRadio hosts to read a script endorsing Pixel 4 phones they'd ... trends now
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Google and iHeartMedia settled with the FTC and seven state attorneys general after the tech firm paid radio personalities to endorse Pixel 4 phones that they'd never used.
The tech giant paid more than $2.6 million to iHeartMedia and almost $2 million to 11 other smaller radio networks in connection with the deceptive advertisements, according to the FTC complaint.
In 2019, Google hired iHeartMedia and radio hosts in other networks to record and broadcast endorsements of the Pixel 4 smartphone - prior to the phone's launch for the general public.
Radio personalities were given scrips of what to say about the phones, but the on-air hosts were not given Pixel 4s to test or use before recording the ads - despite the fact that they asked Google to provide phones.
Google and iHeartMedia settled with the FTC and seven state attorneys general after the tech firm paid radio personalities to endorse Pixel 4 phones (above) that they'd never used
The tech giant paid more than $2.6 million to iHeartMedia and almost $2 million to 11 other smaller radio networks in connection with the deceptive