Twitter takes inspiration from TikTok with 'For You' tab on the app trends now

Twitter takes inspiration from TikTok with 'For You' tab on the app trends now
Twitter takes inspiration from TikTok with 'For You' tab on the app trends now

Twitter takes inspiration from TikTok with 'For You' tab on the app trends now

Twitter takes on TikTok: Elon Musk's platform launches a 'For You' page that mixes tweets from people you follow with tweets it thinks you might like Twitter CEO has borrowed the name of a TikTok feature for a new tab on Twitter  From today, users are directed to the 'For You' tab when they open the app  The For You tab shows tweets all out of order and boosted by an algorithm But users can swipe their screen to see tweets in reverse chronological order

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It seems Twitter CEO Elon Musk has taken inspiration from rival TikTok for his latest revamp of the app, which gives tweets promoted by an algorithm more prominence.

From today, Twitter users on iOS will automatically land on a new tab on the homepage called 'For You' when they open the app. 

For You – the same name as a feature on TikTok – shows tweets from accounts users do and don't follow, all out of order and boosted by an algorithm.

Twitter users on iOS can also now swipe their phone screen to switch between For You and the alterative tab option, called 'Following'. 

It looks like Twitter owner Elon Musk has taken inspiration from rival TikTok for his latest revamp of the app, which gives tweets promoted by an algorithm more prominence (file photo)

It looks like Twitter owner Elon Musk has taken inspiration from rival TikTok for his latest revamp of the app, which gives tweets promoted by an algorithm more prominence (file photo)

From today, Twitter users on iOS will automatically land on the 'For You' tab on the homepage when they open the app, although they can swipe the screen to opt for the 'Following' tab, which shows tweets the old-fashioned way - from accounts followed in reverse chronological order, with those most-recently posted at the top

From today, Twitter users on iOS will automatically land on the 'For You' tab on the homepage when they open the app, although they can swipe the screen to opt for the 'Following' tab, which shows tweets the old-fashioned way - from accounts followed in reverse chronological order, with those most-recently posted at the top

TikTok's 'For You' tab 

Twitter rival TikTok is a hugely popular video-sharing app owned by Chinese company ByteDance.

When TikTok users open the app, they are presented with the For You feed - a stream of recommended videos. 

For You is powered by an algorithm that makes personalised recommendations based on several metrics, including viewing behaviour and interactions with videos.

Twitter has taken the name 'For You' for its algorithmic feed of tweets, which is now the default when iOS users open the app.  

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The 'Following' tab shows tweets from accounts users follow in reverse chronological order, with those most-recently posted at the top. 

Both of these tab options were available previously under different names, but users had to click on a star icon in the corner of the app. 

However, on Twitter for iOS this star icon can no longer be seen, and instead, users can just swipe to toggle between For You and Following. 

For You is now the default tab, meaning

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