Millennials hit back at Muffin Break boss after accused 'lazy' Gen Y of ...

Muffin Break general manager Natalie Brennan (pictured) says graduates are too concerned with their online image

Muffin Break general manager Natalie Brennan (pictured) says graduates are too concerned with their online image

Millennials have lambasted Muffin Break's general manager on social media - the very platform she accused them of championing as an excuse for laziness.

Natalie Brennan was inundated with negative feedback after giving an interview over the weekend where she said young workers were refusing to take on unpaid internships because they were too concerned with their Instagram clout.

Her controversial claims may have now backfired, with many online saying they will boycott the cafe chain.

She said the rise of Instagram celebrities making their livelihood on the platform gave youths a false sense of self-righteousness and was resulting in a lack of people applying for unpaid work.

'I think everybody thinks social media is going to get them ahead somewhere. There's definitely that inflated view of their self-importance because they have X amount of Instagram followers or this many likes,' she told News Corp on Saturday.

Social media lambasted the general manager's comments, alluding to a boycott of the cafe chain while saying they would give the business the internship treatment

Social media lambasted the general manager's comments, alluding to a boycott of the cafe chain while saying they would give the business the internship treatment

Now, she says, instead of people knocking on her door for internships with the only remuneration being experience, most were unwilling to 'put in the hard yards'.

Her comments were critiqued widely and immediately on social media, with many questioning how anyone could live without a wage. 

'Why should we work for free? Working for free won't pay our rent or feed our children!' one wrote.

'Can't work for free these days. Living costs are exceptionally high to be working for free,' wrote another.

Others spun Ms Brennan's comment in which she said majority of her interns went on to paying work. 

'Going to muffin break tomorrow for a free breakfast and if it's satisfactory I might pay next time.'

The Australian Council of Trade Unions joined the affray, saying nobody should work for free

The Australian Council of Trade Unions joined the affray, saying nobody should work for free

The Australian Council of Trade Unions secretary, Sally McManus, said millennials had 'had

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