Taylor Swift's newly-released single, You Need to Calm Down, which takes aim at anti-LGBTQ rhetoric, has led to an 'influx' of GLAAD donations.
Since the single's debut Thursday, the LGBTQ advocacy group told NBC News that it has been receiving a plethora of donations for $13, which it believes to be a reference to Swift's favorite number, 13.
Among the song's lyrics are the lines 'And control your urges to scream about all the people you hate/'Cause shade never made anybody less gay' and 'Why are you mad when you could be GLAAD?'
Taylor Swift's new single, You Need to Calm Down, which features anti-LGBTQ rhetoric lyrics, is said to have led to an 'influx' of donations to GLAAD in $13 increments
GLAAD, which was name checked in the song, believes the donations are from Swift's fans as 13 is her favorite number
Just to be clear that Swift was talking about the advocacy group and not just the act of being glad, the song's accompanying lyric video specifically spells out the term 'GLAAD.'
The spelling did not go unnoticed by the group as it tweeted out Thursday night, 'did @taylorswift13 just -' along with screengrabs of the lyrics in question.
In a statement emailed to NBC News, GLAAD's direct of talent engagement, Anthony Ramos, said that the fact that Swift 'continues to use her platform and music to support the LGBTQ community ... is a true sign of being an ally.'
Ramos added that '"You Need to Calm Down" is the perfect Pride anthem, and we’re thrilled to see Taylor standing with the LGBTQ community to promote inclusivity, equality, and acceptance this Pride month.'
On Friday, GLAAD tweeted that it had created three limited edition stickers to go along with one time gift donations.
GLAAD tweeted about being mentioned in Swift's music video on Thursday night
