By Charlotte Karp For Daily Mail Australia
Published: 05:32 BST, 19 June 2019 | Updated: 05:32 BST, 19 June 2019
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Health-crazed consumers have been blamed for the failure of popular doughnut chain Krispy Kreme to conquer the Australian market.
A video by YouTube channel on Tuesday featuring an examination of why the US-based franchise has been unable to succeed in Australia.
Krispy Kreme opened too many stores to suit the demand in a country where people followed a 'low-carb fad that permeated diet culture in the late 2000s', the video claimed.
A video appeared on YouTube channel Cheddar on Tuesday featuring an 'examination' of why the US-based franchise 'failed down under' post 2009 (stock image)
'Australians don't want to eat doughnuts everyday. In
