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Real estate agent reveals why he used controversial film to sell Melbourne home ...

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Why so serious? Real estate agent reveals why he uses thriller films including Joker to sell homes - and how it can help fetch $50K above the reserve A real estate agent is using popular films to market properties with great success Realtor Christian Gravias sold a property $50,000 above the reserve in 2018 As a result he is doubling down on the creative idea for marketing properties His most recent advertisement is inspired by hit thriller Joker 

By Adam Mccleery For Daily Mail Australia

Published: 08:46 GMT, 14 November 2019 | Updated: 08:56 GMT, 14 November 2019

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A creative real estate agent has found a winning formula, using popular films to market his properties. 

Christian Gravias, from Collings Real Estate Northcote in Melbourne, used classic 1980s film Risky Business to market a property in 2018 and found prospective buyers warmed to the creativity. 

The video received 100,000 view - the equivalent of an MCG crowd getting an inside view of the property. 

Collings Northcote¿s Christian Gravias (second from left) has adopted a new and creative way to advertise his properties, he now takes inspiration from iconic or new hit films

Collings Northcote’s Christian Gravias (second from left) has adopted a new and creative way to advertise his properties, he now takes inspiration from iconic or new hit films

The home sold for $50,000 above the reserve, in part Mr Gravias said, to the unusual marketing method.   

This year Mr Gravias used the controversial thriller, Joker, to market a three-bedroom townhouse in Port Melbourne.  

Mr Gravias told Daily Mail Australia the decision to run with film inspired advertising was already proving to be the right choice. 

'The response has been outrageous, my phone hasn't stopped ringing,' he said. 

'I have potential buyers contacting me telling me they are coming on Saturday (to the open house).' 

The realtor said his creative move was a

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