By Kylie Stevens For Daily Mail Australia
Published: 05:54 BST, 11 September 2020 | Updated: 05:55 BST, 11 September 2020
Priceline Pharmacy has been forced to apologise after Sydney stores 'improperly' sourced and sold counterfeit products branded as from a popular skincare range.
An internal investigation has been launched into the matter involving Beauty products from The Ordinary, some of which are not permitted to be sold in Australia.
Counterfeit products have been removed from shelves at four western Sydney Priceline stores at Bankstown Pharmacy Exchange, Merrylands, Blacktown and St Marys.
Priceline is investigating the sale of counterfeit items in four stores, including St Marys
'We are aware that four Sydney based Priceline Pharmacy franchise stores improperly obtained and sold some counterfeit product branded 'The Ordinary' from an unauthorised and invalid source,' the retailer posted on its Facebook page on Friday.
'Priceline is proud to stock 'The Ordinary' and Priceline head office has not and would never authorise such activity. On notification to us, we directed the stores to immediately remove all invalid products and are taking all actions necessary to ensure no further invalid products are made available.'
'We have also commenced an investigation.'
Products are not currently permitted to be sold in Australia and may be counterfeit include AHA 30% +BHA 2% Peeling Solution,