A major radio network is facing a huge backlash after broadcasting profoundly racist views during a live talk-back show.
A Magic Talk Radio caller in New Zealand described Maori people as 'genetically predisposed to crime, alcohol and under performance educationally' as well as being 'stone-age people' in a highly offensive on-air rant.
Magic Talk presenter John Banks, a former Auckland mayor and MP, didn't stop the rant on Tuesday.
Instead, Banks thanked the man for his call, before saying 'if their (Maori) stone-age culture doesn't change, these people will come through your bathroom window'.
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Former Auckland Mayor and MP John Banks (pictured above) has come under-fire after agreeing with a on-air caller who delivered a highly offensive racist rant
The exchange was posted on social media site TikTok by a horrified listener, before quickly spreading to other social media platforms.
By Wednesday, outraged social media users were petitioning Magic Talk advertisers to pull their support of the station.
Telecommunications giant Vodafone and TradeMe, a major online sales website, responded by saying they would boycott the station.
Magic Talk holds the rights to broadcast Black Caps matches, and New Zealand Cricket also said they were 'disgusted and appalled by an indefensibly racist' exchange.
Racism in New Zealand has been at the forefront since the Black Lives Matter movement began in America and spread overseas (pictured, a BLM protest in Auckland in June)
Banks (pictured above) later delivered a grovelling on-air apology, but was dumped by NZ radio network Magic Talk as a presenter
Caller named Richard: 'Maori are victims of their own genetic background. They are genetically predisposed to crime, alcohol and underpeformance educationally.Insurance Loans Mortgage Attorney Credit Lawyer
'They just do not have the - they are stone age people from a stone age culture. And I'm not interested one bit and neither have my children been interested in their stone age culture.'