The real reason Tokyo is choosing to run prime-time Olympic swimming finals in ...

The real reason Tokyo is choosing to run prime-time Olympic swimming finals in ...
The real reason Tokyo is choosing to run prime-time Olympic swimming finals in ...
The real reason Tokyo is choosing to run prime-time Olympic swimming finals in the morning - as a record number of locked-down Aussies tune in from their couch

View
comments

All of the highly anticipated Tokyo Olympics swimming finals have been broadcast during the morning - and it's because of the time difference for those in the US.

Usually the heats are held in the mornings with the finals coming later on in the evening but this year the schedule has been flipped.

While there's little time difference between Japan and Australia, if the finals were shown at night this would mean those living in the United States would have to wake up in the early hours of the morning to watch them.

So instead the organisers of the Tokyo Games have switched up the schedule for the American networks such as the NBC who have forked out millions of dollars to broadcast the event.

NBC paid more than the equivalent of $10billion to buy the rights to broadcast the event up through to the 2032 Games.

All of the highly anticipated Tokyo Olympics swimming finals have been broadcast during the morning - and it's because of the time difference for those in the US (pictured is the Australian relay team after winning bronze at the 4x200m freestyle final)

All of the highly anticipated Tokyo Olympics swimming finals have been broadcast during the morning - and it's because of the time difference for those in the US (pictured is the Australian relay team after winning bronze at the 4x200m freestyle final)

Usually the heats are held in the mornings with the finals coming later on in the evening but this year the schedule has been flipped to accommodate for the American networks forking out billions of dollars to broadcast the Games (pictured Aussie swimmers Emily Seebohm and Kaylee McKeown)

Usually the heats are held in the mornings with the finals coming later on in the evening but this year the schedule has

read more from dailymail.....

PREV 1619 Project author Nikole Hannah-Jones poses with 'unbowed' ex-Harvard boss ... trends now
NEXT Doctors first 'dismissed' this young girl's cancer symptom before her parents ... trends now