Covid-19 Australia: NAB changes name to JAB to support coronavirus vaccine ...

Covid-19 Australia: NAB changes name to JAB to support coronavirus vaccine ...
Covid-19 Australia: NAB changes name to JAB to support coronavirus vaccine ...
One of Australia's big four banks changes its name - and it's sure to infuriate anti-vaxxers National Australia Bank announced it would change its name to JAB from Friday Name change will last until end of year to promote vaccine rollout in country Marketing strategy has divided Australians with some criticising the move 

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One of Australia's big four banks has thrown its support behind the vaccine rollout and temporarily changed its name.

The National Australia Bank will officially be rebranded as JAB from Friday. The name change will remain in place until December as the bank attempts to encourage more Australians to get the jab. 

Currently, 40.4 per cent of the country has been fully vaccinated.

NAB has been a public supporter of the vaccine rollout. Its CEO Ross McEwan has backed calls for a vaccine passport and thrown his support behind the federal government's campaign to reopen the country at 80 per cent vaccination rate.

The bank's latest marketing strategy has drawn mixed reactions with social media users split by the temporary rebrand. 

The National Australia Bank will officially be rebranded as JAB from Friday and last until December

The National Australia Bank will officially be rebranded as JAB from Friday and last until December

The name change will remain in place until the end of the year as the bank attempts to encourage more Australians to get the jab

The name change will remain in place until the end of the year as the bank attempts to encourage more Australians to get the jab

'Glad I'm leaving the NAB,' one person wrote. 'How stupid can you get renaming your logo to JAB.'

Another person commented: 'Not

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