Foreign Secretary Liz Truss hires an 'Instagram guru' to project her image on ...
Foreign Secretary Liz Truss hires an 'Instagram guru' to project her image on social media – and combat the slick online efforts of rival Rishi Sunak Ms Truss asked for permission from No 10 to add a ‘digital media special adviser’ Cass Horowitz has been credited with overhauling Chancellor’s digital profile Rishi Sunak is the only other Minister to employ an image expert
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Foreign Secretary Liz Truss is recruiting an ‘Instagram guru’ to project her image on social media – and combat the slick online efforts of leadership rival Rishi Sunak.
Ms Truss, who is already an enthusiastic poster of personal photos on the picture- and video-sharing app, has asked for permission from No 10 to add a ‘digital media special adviser’ to her team.
Mr Sunak is the only other Minister to employ an image expert.
Foreign Secretary Liz Truss is recruiting an ‘Instagram guru’ to project her image on social media – and combat the slick online
