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The Daily Mail’s Helpforce campaign has been praised by MPs as they propose a raft of measures to keep Britons volunteering.
Ministers should set up a ‘volunteer passport’ and incentives to maintain the huge levels of community involvement seen during the pandemic, a report suggests.
It hailed this paper’s ‘brilliant’ campaign, launched in 2018, which enrolled more than 30,000 readers to boost the number of NHS helpers.
Helpforce volunteers: The campaign saw 34,000 readers sign up to carry out support roles to free up NHS staff to do their vital work
MPs who compiled the study, published today, say a promotional pack should be sent to all school leavers, the recently retired and new UK citizens to encourage them to sign up for unpaid roles.
Peter Gibson, chairman of the All Party Parliamentary Group on Social Integration which compiled the study, said: ‘Millions of people volunteered for the first time during the pandemic.
‘Many of us wanted to do something to help others and to support the amazing work of the NHS.
‘Initiatives like the Daily Mail’s brilliant Helpforce campaign introduced thousands of new people to volunteering and many of them said they will volunteer again.
‘We need to capture that new