How putting side handles on a shopping trolley could make you spend more money (and it's all to do with the science of wheelbarrows) Side handles on trollies make us use our biceps - associated with pulling towards A study suggests this change can boost sales up to 25 per cent for businesses The City University study tested these handles against the regular trollies
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It seems an unlikely way to increase profits but a study suggests that repositioning the handles on shopping trolleys could boost sales by 25 per cent.
The theory goes that trolleys with a regular handlebar make you use your triceps – a movement associated with pushing things away which therefore makes you pick up less.
But when using a trolley with handlebars placed