Need to socialise and fear of missing out cause most people to drop Dry January
Why half of us give up on Dry January: Need to socialise and fear of missing out cause most people to drop no-drinking vow Research indicates half of people give up Dry January before the second week Drinks after work, wanting to socialise and hating to miss out among top reasons Volvic Touch of Fruit flavoured water commissioned the study of 2,000 adults 'The survey shows how easy it is to fall of the wagon,' said a Volvic spokesman
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It sounds like a great idea, giving up booze for a month and giving our livers a rest.
But research reveals that more than half of those who start Dry January are likely to give up by the second week.
Two in ten admit they won’t last the whole month without booze and three in ten will be happy to stick it for just two weeks.
Needing a drink at the end of the day, wanting to socialise and not wanting to miss out are among the reasons adults give up.
A spokesman for Volvic Touch of Fruit flavoured water, which commissioned the study of 2,000 adults, said: ‘The survey shows how easy it is to fall off
