Kookai slammed by shoppers for Aussie fashion label 'fat-shaming' them trends now
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Australian fashion retailer Kookai has been slammed online by angry shoppers who claim the store is 'fat-shaming'.
The brand is famous for exclusively stocking smaller sizes with their social media and advertising campaigns strikingly absent of plus-sized models.
A growing number of women are coming forward to share their horror stories from just venturing through the store's shiny glass shopfronts to browse, saying they are being subjected to 'side-eye' stares and discrimination.
Aussie fashion retailer Kookai (pictured) has faced backlash online for its stores 'fat-shaming' customers with some even being recommended other stores 'stock larger sizes for larger girls'
'Why are Kookai workers so stuck up? I'm a size medium, and the looks I get as soon as I walk in make me uncomfortable,' one Melbourne woman wrote in a Facebook group post.
'Has anyone else dealt with this before?' she added.
The post prompted a raft of similar stories from other women who say they've had similar experiences.
'This has been happening for years. They are well-known for it, and they do tend to fat-shame their customers,' one woman said.
Another shared that she had 'never been more humiliated in my life' when she entered one of the retailer's
