$30K Cold plunge pools are the trendiest new home amenity - can they help sell ... trends now
Households are splurging tens of thousands of dollars on ice baths as experts say they have become the trendiest home amenity among the super-wealthy.
So-called 'cold plunge pools' are filled with water below 59 degrees Fahrenheit and have been plugged by everybody from Lizzo to Gwyneth Paltrow for their apparent health benefits.
Colorado pool manufacturer Diamond Spas and Pools told the Wall Street Journal that orders for its ice baths have increased 10 times since 2019.
Costs hover around $20-$30,000 depending on the model - though some custom-made designs can be as expensive as $65,000.
Cold water exposure has exploded in popularity in recent years as an anti-ageing, anti-inflammatory cure-all.
Cold water exposure has exploded in popularity in recent years as an anti-ageing, anti-inflammatory cure-all. A host of celebrities and TikTok stars have purported the value of ice baths
It forms part of a 'bio-hacking' movement where people try to achieve perfect health through lifestyle fads such as fasting, plant-based diets and red-light therapy.
Those who engage with it claim it has reduced their anxiety, alleviated muscle pain and boosted energy and focus.
The shock of the cold water is said to trigger the release of stress hormones such as noradrenaline and cortisol. It is also believed to activate the parasympathetic branch of your nervous system which helps the body to relax following a stressful event.
However the science remains under-researched and it has also been linked to adverse effects such as hypothermia and cardiac stress.
The trend has become so popular that developers are adding cold plunge pools to luxury complexes.
In New York, the luxurious condominium One Manhattan Square boasts an ice bath in its amenities.
Rent on a one-bedroom, one-bathroom apartment in the block costs $6,918 a month or - $1.2 million to buy.
And realtors say adding one to your property can help it stand out in a competitive landscape - though you're unlikely to make all your money back.
Last week it was reported that the US property market in the midst of an unprecedented cooldown, with some homes in some areas selling for hundreds of thousands of dollars less than they did last year.
Licensed realtor Adie Kriegstein, who founded read more from dailymail.....
