David Beckham 'wins £240m legal fight against online sellers flogging ... trends now
David Beckham has won a massive £240million legal battle against several counterfeiters who were found to be selling fake versions of his designer gear online.
The former football legend, 48, who has put his name to clothing, fragrances, and accessories, is the director of DB Ventures which had been seeking a staggering £1.58billion from 150 internet sellers.
Case files revealed the fraudsters were selling the fake goods on sites including Amazon, eBay, and Etsy by firms or individuals based in China or elsewhere in Asia.
These items consisted of designer clothing, footwear, perfume, hair and body products, posters, footballs, video games, eyewear, jewellery, and watches.
The complaint said: 'Their sale poses a real threat to DBV's brand, and affects the sustainability of its business.
'It also affects individuals and companies who unwittingly purchase them.'
David Beckham has reportedly won a massive £240million lawsuit against several online fraudsters who were flogging fake versions of his designer gear
The ex-footie ace will be happy to know that the counterfeiters are required to stop selling and forfeit any profits they accumulated
The former footballer, 48, who has put his name to clothing, fragrances and accessories was seeking a whopping £1.58million from each seller
The paperwork filed in the US also claimed the dodgy sales 'erode the brand's reputation' and costs the company 'considerable lost sales and harm'.
But now after almost three months since initiating legal action, Beckham has won the case, according to The Sun.
Last summer a temporary injunction and asset freeze were granted to Becks, which have now been made permeant by the judge.
Additionally, DB Venture's motion for a default judgement against 44 defendants was granted, awarding £8,000 for each infringement.
However, the total award of £352,000 is significantly lower than the £240million sought by Beckham's team from the 15 firms collectively.
The ex-footie ace will be happy to know that the counterfeiters are required to stop selling and forfeit any profits they accumulated.
DB Ventures enlisted the expertise of trademark specialists, The Sladkus Law Group, to put an end to the illicit sales.
In the filing, partner Jeffrey Sladkus explained that tracking the sites was challenging due to their lack of accurate address or phone number information.
He emphasised that legal threats were the sole effective method to halt their